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If marketing is done correctly can boost your sales and build a successful brand for your invention. We have given you tips and tricks to help you do as much free marketing as possible.

May 28, 2012

Social Networking and how it will help your invention

Social networking is the term given to a person being social on websites interacting with other people. The Internet is full of people all over the world who are looking to meet new people and talk about interests such as sports, hobbies, cooking and pretty much everything else. There are hundreds of social networking websites out there today and growing steadily. I have listed a few well know social networking websites below where you can interact with people with the same interests and its the perfect places to market your ideas and products for free. There are a few things to […]
May 28, 2012

Facebook for Inventors

Facebook is a social media website that has been around since 2004 and has grown rapidly ever since. Originally Facebook started out as a social website for university students in America and grew to a massive international website where anyone can join. Currently Facebook has over 800 million active users (in 2012) and all of them are subjected to ads daily. So I bet you are asking how on earth can Facebook be a good marketing tool? Facebook has an ad section where any registered member can place targeted ads for a small fee they choose. The higher the fee […]
May 28, 2012

Inventors and Twitter

In 2008 came along another “super” social website called Twitter. Growing at a rapid pace Twitter soon became viable competition for Facebook for attracting people’s attention. Currently Twitter has 140 million active users (in 2012) with 340 million tweets daily. Twitter is a social media website that allows you to register yourself or a business and start connecting with people all over the world for free. Twitter website Like Facebook, twitter is free and uses geographical and targeted ads to find people who are talking about your topic of choice. Twitter has two types of ads to choose from – Promoted Products […]
May 28, 2012

Invention Blogs and Forums

Before the social media giants came to power we had blogs and forums. Blogs are a more personalised website where people chat about things relevant to themselves and even about other websites, blogs or current affairs.The big thing about blogs are that they usually have comment sections that are open for people to comment about the written topics. Usually this is a way of contributing more about the topic and the perfect place to mention your product or website. Forums are a up to date topic related website that has a list of member that ask or answer questions related […]
May 28, 2012

Invention and Advertising

Advertising is a form of communication that is crucial to getting a product known by the public. Without advertising your product will never be known and most likely never make you any money. I have written a few topics about advertising pointing you in the right direction. Try all of them but if you can’t then just try a few. Most of them are free or will cost very little to implement and give a high return if done properly.
May 28, 2012

Inventions and Magazines

Generally speaking it is expensive to advertise in magazines but its and ideal medium to reach your target audience to educate and show off your new product. Magazines are generally subject related, for example, cars, electronics, fashion thus enabling you to target the audience you are looking to purchase your product. Generally speaking you should be able to target age groups, interest, gender and geographics dependent on the magazine you choose. The main thing when considering placing an advertisement in a magazine is to get a professional design to attract the attention of the readers. Magazines offer more complex layouts than newspapers […]
May 28, 2012

Get a famous person to endorse the product?

A great way to get your product to sell easily is to try and get someone famous to endorse it. By having them do a testimonial and using their photo on your packaging or website will be perfect to increase your sales. If a sports person can use your sports product in a televised game you will instantly get sales based on brand recognition.
May 28, 2012

Do marketing companies work?

Seeking the assistance of Marketing companies does have its benefits. Yes they do have the skill and ability to get you sales but it is going to cost you. Marketing companies do not work for free and will require a payment upfront before they even start trying to market your product. In some cases marketing companies will ask for a percentage share of the sales made as commission. You need to check the fine print on the contract because sometimes marketing companies will own the rights to a customer that has purchased your product through them. They may own this […]
July 9, 2012

Google +

Google launched its own social media networking website that also integrates existing services offered by google. Similar to Facebook, Google + allows you to invite friends and be social in groups with similar interests.
July 13, 2012

QR Code and why you need one

QR Code stands for Quick Response Code and was commonly used in Japan. We are starting to see more and more QR codes on websites, new products, billboards and other advertising but what exactly are they and how can they help you. Basically you need a application on your mobile phone which is free and once you have it you can take a photo of a QR Code and this will tell you more about the product, perhaps a location, a price and even a website. It saves you the time to search on the internet and gives you the information when […]